Maria Ahlin’s TEDxGöteborg talk “Let’s Talk Porn” explores the significant impact of pornography on individuals and society. She shares the story of Alex, a young man addicted to porn since age six, highlighting how porn can act as a drug, leading to a cycle of temporary sobriety followed by relapses. Ahlin emphasizes that porn often sets unrealistic standards for sexuality and relationships before people can explore them naturally.She references studies showing that mainstream porn has become increasingly aggressive, featuring acts like gagging, slapping, and hair-pulling, which are prevalent in over 90% of scenes. These portrayals can normalize aggression, particularly against women, leading to concerning shifts in societal attitudes towards sexual violence and consent. Ahlin recounts personal anecdotes, including a mother describing her eight-year-old son’s distress after accidentally viewing porn, believing it reflected his parents’ behavior.Ahlin draws parallels between porn consumption and addiction, citing neuroscience research that shows compulsive porn users have brain activity patterns similar to drug addicts. This compulsive use, driven by a stronger urge for porn rather than a higher sexual desire, fits the definition of addiction.Ahlin advocates for open conversations about porn, integrating discussions into education, workplaces, and homes to build critical thinking and awareness. She highlights the success of educational initiatives in helping individuals quit porn and shift their attitudes. Ahlin envisions a society where sexual health, consent, and equality are prioritized, urging immediate action to address the harmful consequences of pornography consumption.